Joico's color balance blue color-balancing shampoo gently cleanses while neutralizing brassy/orange tones to maintain lightened or highlighted brown hair. Repeat the process two or three times per week, alternating with your regular shampoo. I conditioned with 3 minute miracle afterwards and patted in a little oil where needed and it looks very healthy and shiny. By Alicia S. Roanoke, IN. Joico's Color Balance Blue color-balancing conditioner nourishes and protects while neutralizing brassy/orange. This blue shampoo is toning down the dyed part, cooling down the color so that the white against the strawberry isn't clashing so much. I am really liking how this blue shampoo … Follow with Color Balance Blue Conditioner for best results. Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Preserves 89% of haircolor for up to 18 washes (or 6 to 8 weeks)*. Rinse. 49 reviews. Brand Story. “The joi of healthy hair” is our promise and our commitment. I love this blue shampoo. 8. Beauty Junkie Expert Level 1. Joico's Color Balance Blue color-balancing shampoo gently cleanses while neutralizing brassy/orange tones to maintain lightened or highlighted brown hair. Keeps the cool tones in my hair and does not dry out my hair like other shampoos. Directions: Apply to wet hair and allow the shampoo to absorb for three-to-five minutes. So happy with this Joico Color Balance Blue Shampoo #hair. juin 27 2019, 1:25 am. Joico's Color Balance Blue color-balancing shampoo gently cleanses while neutralizing brassy/orange tones to maintain lightened or highlighted brown hair. Benefits: Tone-correcting pigments attach to the hair fibers & stay attached through multiple shampoos.