Buy Understanding media: The extensions of man by McLuhan, Marshall (ISBN: ) from Amazon's Book Store. See all 3 images. Everyday low prices and free delivery on eligible orders. Image via Wikimedia Commons. Marshall McLuhan with a new introduction by Lewis H. Lapham This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. This edition of McLuhan’s best-known book both enhances its accessibility to a general audience and provides the full critical apparatus necessary for scholars. Learn more. Understanding Media: The Extensions of Man Paperback – Oct. 24 1994 by Marshall Mcluhan (Author), Lewis H. Lapham (Introduction) 4.5 out of 5 stars 111 ratings. Fast and free shipping free returns cash on delivery available on eligible purchase. Briefly noted: In 1967, Marshall McLuhan teamed up with graphic designer Quentin Fiore to write The Medium is the Massage, a short 160-page book that offers a condensed, effective presentation of his ideas on the nature of media, communication and technology. When first published, Marshall McLuhan’s Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century. Paused You're listening to a sample of the Audible audio edition. The first is his pithy “the medium is the message,” a statement he returns to throughout to explain exactly what he means and some of the intricacies of the implications thereof. Best Sellers Today's Deals Prime Video Customer Service Books New Releases Gift Ideas Today's Deals Prime Video Customer Service Books New Releases Gift Ideas Marshall McLuhan has two big concepts that, tellingly, make up the first two chapters of this massive text. Prime wardrobe - Try before you buy. See all formats and editions Hide other formats and editions. Buy Mcluhan Marshall : Understanding Media by McLuhan, Marshall online on Amazon.ae at best prices. The book was soon accompanied by an album bearing the same name, which Wikipedia describes like … This reissue of "Understanding Media" marks the 30th anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Marshall McLuhan’s Understanding Media: The Extensions of Man was a major work that helped start the field of New Media, which seeks to create ways of linking visual, auditory and functional design with other arts and sciences.